Technology Insider: Deena Ghazarian | Austere

I recently talked to industry icon Deena Ghazarian, Founder and CEO of Austere, about her new company, the initial product line and who is her target market.   Maureen Jenson: Please tell me about Austere? What is this new brand all about? Deena Ghazarian: I’m so excited to tell you about Austere. I’ve brought all my business experience and pas...
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Sound & Vision: Austere - New Brand to Offer Affordable Accessories

You probably haven’t heard of Deena Ghazarian but behind-the-scenes she played an integral role in building brands you probably have heard of: Monster Products and Beats by Dre. Ghazarian is now applying 25 years of experience building consumer-technology and fashion brands to her new technology accessories company, Austere.
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Dealerscope: Austere Proves that Cables Can Be Sexy Too

With its sights set on attacking a massive white space in the audio/video industry, Austere—a new luxury a/v accessories brand—launched with a lavish private event in New York City this week. Founded by consumer technology industry aficionado Deena Ghazarian, who will also serve as the company’s CEO, Austere loudly proclaimed its place at the h...
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Twice: Introducing AUSTERE - A Technology Accessories Brand That Delivers More Than What's Expected, From Design To Performance

NEW YORK, June 13, 2019 /PRNewswire-PRWeb/ -- With a passion to challenge the status quo in technology accessories, Austere made its debut last night in New York City. Founded by fashion and consumer technology industry maven Deena Ghazarian, Austere is committed to creating technology accessories with flawless performance inside a design that ...
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