Erikson Consumer “Elevate and Innovate” Dealer Show in Toronto
The contemporary Arta Gallery in the trendy Distillery District of Toronto was the location for Erikson Consumer’s dealer show last week, highlighting new product releases for home, mobile and multimedia. This was the first in-person dealer event hosted by Erikson Consumer since 2019 when for reasons we no longer wish to talk about, halted in-person gatherings.
The theme of this year’s show was “Elevate and Innovate” with innovation coming from new releases from Erikson Consumer brands such as JBL, Arcam, Austere, Marshall and Jewel while the elevation came from the meticulous displays and branding that Erikson created inside the art gallery to fully represent the DNA and mission of each brand the distributor carries. A total of 20 brands were represented, each with artistic displays with many of the brand founders and executives on-site, to represent their products. The idea of elevating through beautiful visual displays aligned cleverly with the aesthetics of the Arta Gallery backdrop.